How to Create Blog Post and Page in WordPress (2025 Step-by-Step Guide)

Do you want to start your journey with WordPress? Whether you are launching a personal blog, a business site, or an online portfolio, understanding how to create blog posts and pages in WordPress is one of the most essential skills you will need.

WordPress is known for its user-friendly interface; however, for beginners, the distinction between posts and pages can be confusing. You might wonder: Which one should I use to publish my content? How do I even start creating them? What is the best way to make them SEO-friendly or look professional?

This comprehensive guide will walk you through everything you need to know about how to create Blog Post and Page in WordPress. From understanding the key differences between the two to step-by-step instructions for writing, formatting, and publishing, we have got you covered. Plus, you will learn how to organize your content, optimize it for search engines, and avoid common mistakes beginners often make. By the end of this article, you will have the confidence and know-how to start building your WordPress website with polished, purposeful content.

Understanding Posts vs. Pages in WordPress

Before you start publishing content on your WordPress site, it is important to understand the fundamental difference between posts and pages. While they may seem similar at first glance, both allow you to add text, images, and multimedia, but they serve very different purposes on your website.

What Are Posts?

Posts are dynamic, time-stamped content entries that appear in reverse chronological order on your blog page. They are ideal for content that you plan to update regularly, such as:

• Blog articles
• News updates
• Tutorials
• Announcements
• Event summaries

Each post includes a published date, can be organized using categories and tags, and allows for reader comments. Posts are perfect if you want to maintain an active blog or share ongoing updates with your audience.

What Are Pages?

Pages, on the other hand, are static and timeless content pieces. They are meant for content that doesn’t change often and doesn’t need to be categorized by date or topic. Typical examples of pages include:

• About Us
• Contact
• Services
• Privacy Policy
• FAQs

Pages don’t support tags or categories. They are often used in a website’s main navigation menu to provide quick access to important information.

When to Use a Post vs. a Page

Here is a quick way to decide:

• Use a post if your content is part of an ongoing series (like a blog, updates, or news).
• Use a page if your content is permanent and navigational (like a contact form or About page).

Getting Started: Logging into Your WordPress Dashboard

Before you can create a post or a page, you need to access the control center of your website, the WordPress Dashboard. This is where everything begins. From writing content to managing plugins, themes, and site settings, the dashboard gives you full control over your site’s structure and content.

How to Log into Your WordPress Dashboard

To access your WordPress dashboard, follow these steps:

• Open your browser and go to your WordPress login page using yourdomain.com/wp-admin.
• Enter your username and password that you created during WordPress installation.
• Click on the “Log In” button.

A Quick Tour of the Dashboard

Once you have logged in to WordPress, you will land on the Dashboard Home screen. Here is a breakdown of what you will see:

• Welcome Panel: Offers quick links to write your first blog post, edit your homepage, and manage your site.
• Left Sidebar Menu: This is where the magic happens. Key menu items include:
  • Posts: Add or manage blog posts
  • Pages: Add or manage static pages
  • Media: Upload images, videos, and documents
  • Appearance: Change themes, customize your site
  • Plugins: Add or manage extra features
  • Settings: Site title, permalink structure, reading settings, etc.

How to Create a Blog Post in WordPress?

Creating a blog post in WordPress is a simple and intuitive process, and one of the most important actions you will perform to grow your website. WordPress offers a powerful block editor that gives you full control over your layout, media, and text formatting without needing to write a single line of code.

Let’s break it down step by step.

Step-by-Step: Adding a New Post

Step 1: Log in to your WordPress Dashboard

Step 2: In the left sidebar, go to Posts → Add New

You’ll be taken to the WordPress Block Editor (also known as Gutenberg), where you can start writing your content.

Step 3: Adding the Title and Content to your Post

Step 4: Adding an image to the post.

Step 5: Adding a Featured Image

A Featured image is the main image representing a WordPress post, also known as a post thumbnail. This is the image that shows along with a shared link of your post; thus, it plays an important role in your WordPress SEO.

Step 6: Adding Categories and Tags

Step 7: Adding Excerpts (Article Summary)

WordPress will automatically use the first 55 words of the blog content to generate the excerpt. However, you have the option to customize it by heading to Settings → Post → Excerpt and writing in the box.

Step 8:Previewing and Saving Your Post

There are three options for post visibility:

• Public – makes the post visible to anyone.
• Private – private posts are only visible to authorized users logged in to the Dashboard.
• Password Protected – create a unique password for your post and give access only to those who know it.

Step 9: Publishing Your Blog Post

Once you are happy with your content:

• Click the Publish button
• WordPress will ask you to confirm → Click Publish again

Congratulations — your post is now live!

How to Create a Page in WordPress?

While blog posts are used for dynamic, regularly updated content, pages are perfect for timeless, essential information like your About, Contact, or Services section. Creating a page in WordPress is just as simple as creating a post — and just as important for building a complete, professional-looking website.

Step-by-Step: Adding a New Page

1. From your WordPress Dashboard, go to Pages → Add New
2. You’ll be taken to the WordPress Block Editor, the same interface used for posts

Writing Content Using Blocks

Just like when writing a blog post, you can add and arrange content in blocks:

• Page Title: Add your title at the top (e.g., “Contact Us” or “About Me”)
• Content Blocks: Click the “+” icon to add paragraphs, images, columns, buttons, forms, etc.
• Templates (if available): Some themes or page builders offer pre-made page templates like “Full Width” or “Landing Page”

Setting Page Attributes

In the right-hand sidebar under the Page tab, you’ll find important page options:

• Parent Page: If this page is part of a hierarchy (like a “Team” page under “About”), set the parent accordingly.
• Order: Determines the order of pages in menus (lower numbers show up first).
• Template: Some themes include alternate templates — like no sidebar or full-width.

Adding a Featured Image (Optional)

Unlike posts, featured images on pages are not always displayed, but some themes do show them at the top.

• Go to the Featured Image panel in the sidebar
• Click Set Featured Image and upload or choose one from the media library

Previewing and Publishing the Page

• Click Preview to see what the page looks like on your site
• When everything looks good, hit the Publish button

Your page is now live and can be added to your site’s navigation menu or linked elsewhere on your site.

Where Do Pages Appear?

Unlike posts, pages aren’t listed chronologically or automatically displayed. To make your new page accessible:

• Go to Appearance → Menus
• Add your newly published page to the main navigation
• Save the menu

This makes it easy for visitors to find important information directly from your site’s header or footer.

Tips for Writing SEO-Friendly Posts and Pages

Creating great content is only half the battle if you want people to find your blog posts and pages, you need to optimize them for search engines like Google. That’s where Search Engine Optimization (SEO) comes in. Fortunately, WordPress makes it easy to apply basic SEO techniques without any technical background.

Here are essential tips to improve the visibility of your content:

1. Choose a Focus Keyword

Start by identifying the main keyword or phrase that reflects what your post or page is about.

• For example, if you are writing a post about WordPress plugins, your focus keyword could be “best WordPress plugins”
• Use free tools like Ubersuggest or Google Keyword Planner to research popular terms

2. Write a Compelling SEO Title and Meta Description

These appear in search engine results and influence whether people click your link.

• SEO Title: Should be under 60 characters and include your focus keyword
• Meta Description: A short summary (under 160 characters) that describes your content

3. Use Proper Headings (H1, H2, H3…)

Structure your content with headings:

• Use H1 for your title (WordPress applies this automatically)
• Use H2 for main sections
• Use H3 for sub-points under each section

This not only helps readers but also improves how search engines understand your content.

4. Optimize Your URLs (Permalinks)

Short, descriptive URLs are better for SEO. WordPress generates them from your title, but you can edit them.

• Bad: yourwebsite.com/?p=123
• Good: yourwebsite.com/seo-tips-for-wordpress

To change permalink settings, go to Settings → Permalinks, and select “Post name” for cleaner URLs.

5. Add Alt Text to Images

Every image should have alt text, which describes what the image is about. This improves accessibility and helps search engines index your images.

• When uploading an image, fill in the “Alt Text” field
• Use descriptive phrases like “WordPress dashboard screenshot”.

6. Use Internal and External Links

• Internal links connect to other posts or pages on your site (e.g., “Check out our guide to WordPress plugins”)
• External links connect to reputable sources like Google, WPBeginner.

This improves user experience and gives search engines more context about your content.

7. Improve Page Load Speed

Fast-loading pages rank better. To speed up your WordPress site:

• Use a lightweight theme
• Install a caching plugin (like WP Super Cache or W3 Total Cache)
• Compress images using plugins like Smush or ShortPixel

8. Ensure Your Site Is Mobile-Friendly

With most users browsing on mobile devices, your posts and pages must look great on small screens. Use a responsive theme and test your content with Google’s Mobile-Friendly Test.

9. Submit Your Site to Google Search Console

Google Search Console lets you track your site’s SEO performance. You can:

• Submit your sitemap
• Monitor search traffic and keywords
• Fix indexing issues

10. Update Content Regularly

Google loves fresh, accurate content. Revisit your posts and pages from time to time to:

• Fix broken links
• Update outdated info
• Add new insights or stats

Organizing Your Website Content

Creating content is just the beginning and organizing it effectively is what makes your website user-friendly, easy to navigate, and SEO-optimized. In WordPress, you can structure your site using categories, tags, menus, and parent-child pages, making it easier for both users and search engines to understand what your site is about.

Let’s walk through the essential tools and strategies for organizing your WordPress content like a pro.

Categories vs. Tags (For Posts)

Both categories and tags help group related posts together, but they serve different purposes:

Categories:

• Used for broad grouping of topics
• Hierarchical (can have subcategories)
• Example: A blog about travel may have categories like Destinations, Travel Tips, Packing Lists

Tags:

• Used for specific details or keywords
• Not hierarchical (no parent/child structure)
• Example: A post in the Destinations category might have tags like Nepal, trekking, mountains

Creating Custom Menus

Menus guide users through your website. WordPress allows you to create custom navigation menus and place them in various theme locations (header, footer, sidebar).

To set up:

• Go to Appearance → Menus
• Click “Create a New Menu”
• Add items like:
  • Pages (e.g., About, Contact)
  • Posts or custom links
  • Categories (e.g., “Blog → Travel Tips”)

Using Parent and Child Pages (For Static Content)

If your website includes multiple service pages, product sections, or detailed guides, use parent-child relationships between pages.

Example:

• Parent Page: “Services”
  • Child Pages: “Web Design,” “SEO Services,” “Content Writing”

To set this up:

• Go to the page editor
• Find Page Attributes on the sidebar
• Set a parent for your page

This creates a logical URL structure like: bashCopyEdit yoursite.com/services/web-design

Custom Taxonomies (Advanced)

For larger or more complex sites, you can create custom taxonomies (like categories and tags) for specific content types.

Example:

• For a movie site, you might create taxonomies like Genre, Year, or Director.

These require plugins like Custom Post Type UI or a bit of coding, but they offer deeper control for large content libraries.

Using Post Types

WordPress comes with built-in post types:

• Posts (for blog articles)
• Pages (for static content)
• Media (for uploaded files)

Some themes or plugins may add more post types, helping you separate different types of content without cluttering your blog.

Content Planning Tips

A well-organized site begins with a content strategy:

• Use a content calendar to schedule posts
• Define your main categories before you start writing
• Keep your homepage clutter-free with featured content or menus
• Use internal linking to connect related posts and pages

This structure improves user experience, site navigation, and search engine visibility.

Keep It Clean and Updated

As your website grows, do regular cleanups:

• Merge duplicate categories or tags
• Remove or redirect outdated pages
• Update menus when adding new content
• Delete unused drafts or media

By organizing your content effectively, you make it easier for visitors to find what they need and for search engines to index your site correctly. It is the backbone of any successful WordPress website.

Managing and Editing Existing Posts and Pages

Creating content is only part of the job managing and updating it regularly is what keeps your website fresh, relevant, and well-organized. WordPress makes it easy to edit, delete, update, or schedule changes to your posts and pages at any time. This flexibility is crucial for bloggers, businesses, and content creators alike.

Here is how to take full control over your existing content:

How to Edit Posts and Pages

To edit any post or page:

1. Go to your WordPress Dashboard
2. Navigate to:
   • Posts → All Posts (for blog content)
   • Pages → All Pages (for static content)
3. Hover over the item you want to edit
4. Click on Edit or Quick Edit

Options When Editing:

• Block Editor (Gutenberg): Open full visual editing mode
• Quick Edit: Modify title, slug, date, categories/tags, status, and more
• Classic Editor (if installed): Use a simpler editing interface

Make changes as needed and click Update to save.

Scheduling Updates

Want to make changes now but publish them later?

• In the post editor, click the date under “Publish” or “Status & Visibility”
• Select a future date/time
• Click Schedule

WordPress will automatically publish the update at the specified time. This is useful for time-sensitive content like sales, announcements, or news.

Managing Post/Page Visibility

You can control who sees your content using visibility settings:

• Public: Visible to everyone (default)
• Private: Only visible to site admins and editors
• Password-Protected: Users must enter a password to view

Find these options in the right-hand sidebar of the editor under Visibility.

Moving to Trash or Deleting Content

To delete a post or page:

1. Go to All Posts or All Pages
2. Hover over the item
3. Click Trash

To permanently delete:

• Go to Trash
• Click Delete Permanently

Managing Revisions and Autosaves

WordPress automatically saves content as you write and stores revisions of each post or page.

To view revisions:

• Open the post/page in the editor
• Click Revisions in the right sidebar
• Compare changes, restore previous versions if needed

This is a lifesaver if you make a mistake or want to revert to earlier content.

Bulk Editing Content

You can edit multiple posts or pages at once to save time:

1. Go to All Posts or All Pages
2. Select the checkboxes beside the items you want to edit
3. From the Bulk Actions dropdown, select Edit and click Apply
4. Change categories, tags, status, author, or template in bulk

Managing Featured Images and Meta Info

Updating metadata is essential for SEO and user experience:

• Featured Image: Update via the right sidebar
• Categories & Tags (Posts only): Organize and reassign as needed
• Excerpt: Add or edit a short summary for previews
• Slug: Customize the post/page URL

Role-Based Content Management

If you work with a team or contributors, WordPress roles allow you to control editing access:

• Administrator: Full control
• Editor: Can publish, edit, or delete all content
• Author: Can publish and manage only their own posts
• Contributor: Can write and edit their posts, but not publish
• Subscriber: Can only read and comment

Plugins like User Role Editor let you customize these roles further.

Tips for Efficient Content Management

• Use content labels or custom fields to mark draft stages (e.g., In Review, Needs Images)
• Create an editorial calendar using plugins like Editorial Calendar or CoSchedule
• Use tags like “updated” or “evergreen” in your content planning
• Periodically audit old posts to refresh content, add new links, or improve SEO

Common Mistakes to Avoid (Especially for Beginners)

Starting with WordPress can be exciting but without the right guidance, it is easy to make mistakes that affect your website’s performance, user experience, and even security. Whether you are creating posts or pages, here are some common pitfalls beginners should avoid, and how to fix or prevent them.

1. Confusing Posts with Pages

Many beginners publish permanent content (like About, Contact, or Services) as posts instead of pages.

• Why it’s a mistake: Posts are for time-based blog entries, not static content.
• Solution: Use Pages for timeless content and Posts for blog updates, news, or articles.

2. Ignoring Categories and Tags

Publishing without organizing your content leads to a messy site.

• Why it’s a mistake: Without structure, users and search engines can’t navigate effectively.
• Solution: Plan a clear category structure, assign relevant tags, and avoid using too many or irrelevant tags.

3. Using Default URLs (Permalinks)

WordPress defaults to URLs like yoursite.com/?p=123, which are bad for SEO and hard to read.

• Solution: Change your permalink structure at Settings → Permalinks, and select “Post name” format for clean, SEO-friendly URLs.

4. Not Setting a Featured Image

Many themes and social media platforms pull a featured image when displaying your post.

• Why it’s a mistake: Posts without a featured image look unfinished and don’t attract clicks.
• Solution: Always add a relevant, high-quality Featured Image via the post editor sidebar.

5. Publishing Without a Preview

Jumping straight to “Publish” without reviewing can lead to broken layouts or typos.

• Solution: Always Preview your post or page on both desktop and mobile before publishing. Check formatting, images, and link behavior.

6. Forgetting Mobile Optimization

Many new users don’t check how their content appears on mobile devices.

• Why it’s a mistake: Over 60% of web traffic comes from mobile.
• Solution: Choose mobile-friendly themes, use responsive blocks/layouts, and test on different screen sizes.

7. Installing Too Many Plugins

Beginners often overload their site with plugins for every small feature.

• Why it’s a mistake: It can slow down your site and create security vulnerabilities or plugin conflicts.
• Solution: Only install essential, trusted plugins, and periodically audit and deactivate unused ones.

8. Neglecting SEO Basics

Publishing content without optimizing it for search engines reduces your reach.

• Solution: Use SEO plugins like Yoast SEO or Rank Math to add:
  • Focus keywords
  • Meta descriptions
  • Readability improvements
  • Alt text for images

9. Forgetting to Update Content

Outdated posts and pages can lead to misinformation or broken links.

• Why it’s a mistake: It hurts credibility and rankings.
• Solution: Set reminders to review and update content every few months, especially evergreen or high-performing pages.

10. Not Backing Up Your Site

Many beginners don’t set up backups until they lose all their work.

• Solution: Use backup plugins like UpdraftPlus or BlogVault, or enable hosting-level backups.

11. Writing Without Structure

Walls of text with no headings or formatting drive users away.

• Solution: Break content into:
  • Clear headings (H2, H3)
  • Short paragraphs
  • Bullet points and lists
  • Images or graphics for visual support

12. Publishing Without a Call-to-Action (CTA)

Each page or post should guide users to do something: read more, subscribe, buy, or contact.

• Solution: Add CTA buttons or links at the end of your content to improve engagement and conversions.

FAQs: Create a Blog Post and Page in WordPress

Conclusion

Creating and managing blog posts and pages in WordPress is straightforward once you understand the basics. Whether you’re sharing timely articles through posts or building essential static pages, WordPress offers powerful tools to help you craft, organize, and customize your content easily.

Remember to optimize your posts and pages for SEO, use categories and tags thoughtfully, and regularly update your content to keep your site fresh and engaging. With practice, you will be able to create a well-structured, user-friendly website that attracts visitors and helps you achieve your online goals. Start exploring today, and watch your WordPress site grow.